I’m a Founder and Interim Operator

I take on high-stakes business initiatives and make them work.

I started three companies: a B2B cleaning business at age 17 for my dad that now turns over millions a year. An e-commerce business bootstrapped to 100,000 units sold. And Wellspent, a software company that raised €2m and was acquired by Babbel in 2025.

Founders and leadership teams call me when an important market, revenue line, business unit, or fundraising process needs an owner; whether it is still being built or has stopped moving.

Either way, someone needs to have the right judgement, make the calls and carry it through until it is launched, funded, generating revenue, or running properly.

That’s the role I take. I work inside the team, usually with one or two companies at a time. I have full ownership, build the case, test the assumptions, make it work, and hand it back running.

What I do

You get: validated v1 commercial engine. Signed customers + sales / growth motion you can run. | Narrative and deck. I interview you, find the non-obvious insight the company is built on, and write the story that makes investors feel FOMO if they don’t invest in your round

You get: a narrative and deck investors respond to + system to book and close investors. | Business case. Market, model, unit economics, build or buy; tested against real customers. First customers, pricing, operating setup.

You get: decision you can defend to your board + second revenue line is live. |

Reach out if

• Founder-led sales / growth has hit its ceiling. You close well, and you are the only one who can.
• You're raising within six months and the story doesn't create nagging feeling for investors that they're missing out if they don't invest
• There's a second business inside the company and nobody has time to start it.

Don’t reach out if:

• the machine works and needs scaling
• you need hands, not an owner
• you already know the answer and want it validated

Three ways to work with me